Bertha AI
by Bertha AI
An AI writing assistant built for page builders, generating copy inside the editor.
This link may earn us a commission. It never changes our rating.
What Bertha AI does
An AI writing assistant built for page builders, generating copy inside the editor.
It sits in the ai writing part of a WordPress stack and is sold by Bertha AI on a freemium basis. We recommend it in our ai writing guides because it does that one job well without asking you to rebuild the rest of the site around it.
Every plugin adds work to a page request, so treat this as a decision with a cost. Record a speed test before you install it and run the same test afterwards, on the same page, so you know exactly what it charged you.
Real user ratings
Bertha AI is sold outside the WordPress.org directory, so there is no public user rating to quote. Our own editorial score is 4.2/5, based on the vendor documentation, the refund window and the measured performance cost.
Where Bertha AI ranks elsewhere
Bertha AI does not appear in the published "best of" lists we track from WPBeginner, TechRadar, Kinsta, Themeisle and similar sites. That is not a mark against it - those roundups are short and skew towards the biggest names.
What changed in the latest version
Bertha AI does not publish a changelog we can read automatically, so check the vendor's own release notes before you update a live site.
Pros and cons
- Works directly in builders
- A free tier you can trial before paying
- Actively maintained and used on production sites we test
- Output needs editing
- The features most sites need sit in the paid tier
How to use it
- 1Install on a staging copy first if the site takes money.
- 2Work through the setup wizard and connect any external accounts it needs.
- 3Configure the one feature you installed it for, and leave the rest off.
- 4Test the result as a logged-out visitor on both mobile and desktop.
- 5Re-run our speed test to confirm the plugin has not cost you load time.
How it compares
Other ai writing plugins we recommend, with their rating and pricing model.
| Plugin | Our rating | WordPress.org | Pricing | Best for |
|---|---|---|---|---|
| Bertha AI | 4.2 | n/a | Freemium | Works directly in builders |
| GetGenie | 4.3 | 4.8 (118) | Freemium | Research and drafting combined |
| GetGenie AI | 4.3 | 4.8 (118) | Freemium | Fast first drafts with keyword context |
| Jetpack AI Assistant | 4.1 | 3.7 (2,407) | Premium | Native block editor experience |
Guides that cover Bertha AI
Alternatives
Other ai writing plugins
GetGenie
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118 reviews · 1.1M downloads · v4.5.6
GetGenie AI
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Jetpack AI Assistant
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