Product CSV Import Suite
by WooCommerce
Woo's official CSV tool for bulk product imports, including variations and custom fields.
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What Product CSV Import Suite does
Woo's official CSV tool for bulk product imports, including variations and custom fields.
It sits in the migration part of a WordPress stack and is sold by WooCommerce on a premium basis. We recommend it in our migration guides because it does that one job well without asking you to rebuild the rest of the site around it.
Every plugin adds work to a page request, so treat this as a decision with a cost. Record a speed test before you install it and run the same test afterwards, on the same page, so you know exactly what it charged you.
Real user ratings
Product CSV Import Suite is sold outside the WordPress.org directory, so there is no public user rating to quote. Our own editorial score is 4.0/5, based on the vendor documentation, the refund window and the measured performance cost.
Where Product CSV Import Suite ranks elsewhere
Product CSV Import Suite does not appear in the published "best of" lists we track from WPBeginner, TechRadar, Kinsta, Themeisle and similar sites. That is not a mark against it - those roundups are short and skew towards the biggest names.
What changed in the latest version
Product CSV Import Suite does not publish a changelog we can read automatically, so check the vendor's own release notes before you update a live site.
Pros and cons
- Official support for variation imports
- Paid support and updates from the vendor
- Actively maintained and used on production sites we test
- Slow on very large catalogues
- Renewal cost is annual and per site
How to use it
- 1Back up the destination site's database before importing anything.
- 2Run a small sample import first and check the field mapping.
- 3Raise PHP memory and execution limits for large files.
- 4Import media separately if the run keeps timing out.
- 5Spot-check twenty records and all internal links after the run.
How it compares
Other migration plugins we recommend, with their rating and pricing model.
| Plugin | Our rating | WordPress.org | Pricing | Best for |
|---|---|---|---|---|
| Product CSV Import Suite | 4.0 | n/a | Premium | Official support for variation imports |
| Customizer Export/Import | 4.4 | 4.8 (115) | Free | Fast design handover between sites |
| Export Media Library | 4.5 | 4.9 (48) | Free | Simple full-media backup |
| Import Export Suite for WooCommerce | 4.5 | n/a | Freemium | Handles orders and coupons, not just products |
| Users Import and Export | 4.3 | n/a | Freemium | Keeps user meta intact |
| Widget Importer & Exporter | 4.3 | 4.7 (117) | Free | Saves rebuilding sidebars by hand |
Guides that cover Product CSV Import Suite
Alternatives
Other migration plugins
Customizer Export/Import
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Exports and imports theme customiser settings so a design can be reproduced on another site.
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Export Media Library
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Downloads the whole media library as a zip, preserving folder structure.
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Import Export Suite for WooCommerce
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Imports and exports WooCommerce products, orders, coupons and customers via CSV with scheduling.

