Users Import and Export
by WebToffee
Imports and exports WordPress users and customer records with meta and role mapping.
This link may earn us a commission. It never changes our rating.
What Users Import and Export does
Imports and exports WordPress users and customer records with meta and role mapping.
It sits in the migration part of a WordPress stack and is sold by WebToffee on a freemium basis. We recommend it in our migration guides because it does that one job well without asking you to rebuild the rest of the site around it.
Every plugin adds work to a page request, so treat this as a decision with a cost. Record a speed test before you install it and run the same test afterwards, on the same page, so you know exactly what it charged you.
Real user ratings
Users Import and Export is sold outside the WordPress.org directory, so there is no public user rating to quote. Our own editorial score is 4.3/5, based on the vendor documentation, the refund window and the measured performance cost.
Where Users Import and Export ranks elsewhere
Users Import and Export does not appear in the published "best of" lists we track from WPBeginner, TechRadar, Kinsta, Themeisle and similar sites. That is not a mark against it - those roundups are short and skew towards the biggest names.
What changed in the latest version
Users Import and Export does not publish a changelog we can read automatically, so check the vendor's own release notes before you update a live site.
Pros and cons
- Keeps user meta intact
- A free tier you can trial before paying
- Actively maintained and used on production sites we test
- Passwords need a reset flow
- The features most sites need sit in the paid tier
How to use it
- 1Back up the destination site's database before importing anything.
- 2Run a small sample import first and check the field mapping.
- 3Raise PHP memory and execution limits for large files.
- 4Import media separately if the run keeps timing out.
- 5Spot-check twenty records and all internal links after the run.
How it compares
Other migration plugins we recommend, with their rating and pricing model.
| Plugin | Our rating | WordPress.org | Pricing | Best for |
|---|---|---|---|---|
| Users Import and Export | 4.3 | n/a | Freemium | Keeps user meta intact |
| Customizer Export/Import | 4.4 | 4.8 (115) | Free | Fast design handover between sites |
| Export Media Library | 4.5 | 4.9 (48) | Free | Simple full-media backup |
| Import Export Suite for WooCommerce | 4.5 | n/a | Freemium | Handles orders and coupons, not just products |
| Product CSV Import Suite | 4.0 | n/a | Premium | Official support for variation imports |
| Widget Importer & Exporter | 4.3 | 4.7 (117) | Free | Saves rebuilding sidebars by hand |
Guides that cover Users Import and Export
Alternatives
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